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T4G Ltd.

Cathy Simpson was Vice President for Government Relations with T4G Ltd. when this case was created. Her firm was advising NB Power,specifically its Call Centre. The challenge was the need to improve customer service while at the same time manage increased call volumes. Visit casenet.ca for more free, open access decision focused video teaching cases from Acadia University.

Interviewee

Cathy Simpson

Company

Industry

Business Activity

T4G Ltd.

Management Consulting

Professional, scientific and other services

Headquarters

Saint John

Size

Medium

Employees

25 to 500

$1 million to $25 million

Yearly Revenue

Private Company

Type of Entity

Subject

Management

Level of Difficulty

Medium

Teaching Objectives

Learn about change management

Keywords

Call Centre

Additional Info
Teaching Note

* Note: The player is not currently compatible with Internet Explorer.

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