Modern Media

Jamie Davison was the CEO of Modern Media when this interview was filmed. In the case he explores the extent to which a product should be developed before it is brought to market. Visit casenet.ca for more free, open access decision focused video teaching cases from Acadia University.

Interviewee

Jami Davison

Company

Industry

Business Activity

Modern Media

Advertising

Information and communication

Headquarters

Halifax

Size

Small

Employees

Fewer than 25

Less than $ 1 million

Yearly Revenue

Private Company

Type of Entity

Subject

Information Technology

Level of Difficulty

Moderate

Teaching Objectives

Learn about product development

Keywords

Software develpment

Additional Info

Teaching Note

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