Cosman and Whidden Honey Co.
Tom Cosman, President and co-owner of Cosman and Whidden Honey Ltd. has a challenge. His relatively small but successfully beekeeping and honey distribution business has been left off the list of suppliers of a major national grocery chain after many years of doing business with them. How can he get his products back on this store chain's shelves? Visit casenet.ca for more free, open access decision focused video teaching cases from Acadia University.
Interviewee
Tom Cosman
Company
Industry
Business Activity
Cosman and Whidden Honey Co.
Food Production
Agriculture, forestry, fishing and hunting
Headquarters
Greenwich, Canada
Size
Small
Employees
Fewer than 25
$1 million to $25 million
Yearly Revenue
Private Company
Type of Entity
Subject
Marketing
Level of Difficulty
Easy
Teaching Objectives
Learn about beekeeping and honey production
Keywords
Retail
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