Benjamin Bridge Winery is located in the Annapolis Valley of Nova Scotia. Its General Manager and Vice President, Devon McConnell Gordon recently had an issue to address. Nova 7 was its newly created wine. Sales were beyond expectations. Indeed, it represented a new wine category for locally produced wines. Her challenge was how to fend off competition in this new wine category. Visit casenet.ca for more free, open access decision focused video teaching cases from Acadia University.