Fishermans Premium Atlantic Lobster 2

Erica Smith, co-founder and President of Fishermans Premium Atlantic Lobster has a challenge to overcome. A significant percentage of its sales are in U.S. dollars. She needs to devise a strategy to deal with this risk.

Interviewee

Erica Smith

Company

Industry

Business Activity

Fishermans Premium Atlantic Lobster

Seafood Distributor

Transportation and Storage

Headquarters

Cape Sable Island, Canada

Size

Medium

Employees

25 to 500

$1 million to $25 million

Yearly Revenue

Private Company

Type of Entity

Subject

International Business

Level of Difficulty

Medium

Enhance currency risk knowledge

Teaching Objectives

Keywords

Currency Risk

Additional Info

Teaching Note

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