AtlanTick 2
Lisa Learning is the founder and CEO of AtlanTick Repellent Products based in Block House, Nova Scotia. Recently she discovered that there were not enough employees in the manufacturing warehouse to manage demand for her company products coming through their e-commerce, distribution and wholesale channels. Along with her colleague Nancy Thompson, this is an important challenge that she needs to overcome.
Interviewee
Lisa Learning & Nancy Thompson
Company
Industry
Business Activity
AtlanTick Repellent Products
Tick Repellant
Manufacturing
Headquarters
Blockhouse, Nova Scotia
Size
Small
Employees
Fewer than 25
$1 million to $25 million
Yearly Revenue
Private Company
Type of Entity
Subject
Operations
Level of Difficulty
Medium
How to optimize e-commerce, distribution and wholesale channels to meet demand.
Teaching Objectives
Keywords
Demand fulfillment
* Note: The player is not currently compatible with Internet Explorer.