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Wayfarers Ale Society

Chris Killacky is the Chairman of the Wayfarers Ale Society, a craft brewer located in the Annapolis Valley of Nova Scotia. His company sells its products primarily in cans and has shelf space in provincial liquour commission retail outlets. In this video case, Chris faces the challenge of having to ensure continuity of timely supply of cans in the face of being a very small client of a large U.S. can supplier.

Interviewee

Chris Killacky

Company

Industry

Business Activity

Wayfarers Ale Society

Craft Brewing

Retail Trade

Headquarters

Port Williams

Size

Small

Employees

Fewer than 25

$1 million to $25 million

Yearly Revenue

Private Company

Type of Entity

Subject

Operations

Level of Difficulty

Hard

How to ensure certainty of supply.

Teaching Objectives

Keywords

Packaging

Additional Info
Teaching Note

* Note: The player is not currently compatible with Internet Explorer.

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