Casenet Media Incorporated is located in Acadia University’s Rural Innovation Centre, 4th Floor Patterson Hall, 24 University Avenue, Wolfville, Nova Scotia, B4P 2R6.

Wolfville Dentistry 1

Erin Hennessy is the owner operator of Wolfville Dentistry located in Atlantic Canada's Annapolis Valley. Dr. Hennessy faces an important challenge in this case. How can dentistry owners like herself respond to the challenge arising from new corporate entrants into the marketplace?

Interviewee

Erin Hennessy

Company

Industry

Business Activity

Wolfville Dentistry

Dentistry

Health care and social assistance

Headquarters

Wolfville

Size

Medium

Employees

Fewer than 25

Less than $1 million

Yearly Revenue

Private Company

Type of Entity

Subject

Strategy

Level of Difficulty

Medium

How to respond to new industry entrants.

Teaching Objectives

Keywords

New Entrants

* Note: The player is not currently compatible with Internet Explorer.