Surf Easy 2
In this multimedia case Chris Houston, founder and CEO of Surf Easy deals with an issue of top of funnel subscriber traffic. This data privacy company has historically relied on a lot of search engine optimization and organic growth but with increased competition over the last eighteen months, that has become harder. He and his team need to come up with a strategy to spend money to acquire more customers profitably.
Information and communication
Less than 25
Between $1 million and $25 million
Type of Entity
Level of Difficulty
Enhance data privacy knowledge
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