Stewart McKelvey 2

In this case, Rob Aske, an intellectual property lawyer with law firm, Stewart McKelvey, needs to think through the advice that he should offer a client. He needs to create a strategy to help a client who bought a small business with a portfolio of Canadian trade mark registrations. The client wanted to move into the U.S. market but discovered that a trademark registration existed in the U.S. that potentially blocked its ability to obtain a trademark registration in that country.

Interviewee

Rob Aske

Company

Industry

Business Activity

Stewart McKelvey 

Legal Services

Professional, scientific and technical activities

Headquarters

Halifax, Canada

Size

Medium

Employees

25 to 500

Greater than $25 million

Yearly Revenue

Private Company

Type of Entity

Subject

Business Law

Level of Difficulty

Medium

Enhance trademarket strategy knowledge

Teaching Objectives

Keywords

Innovation

* Note: The player is not currently compatible with Internet Explorer.

For information about our streaming video case collection please contact conor.vibert@acadiau.ca 

F.C. Manning School of Business

Acadia University

Wolfville, Nova Scotia

       Canada, B4P 2R5Form

​To learn about commercial opportunities associated with Casenet.ca and the case collection please contact leigh.huestis@acadiau.ca or anna.redden@acadiau.ca