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Munden Enterprises 2

In this multimedia case, Tony Munden, CEO of Munden Enterprises contemplates the use of a scenario analysis to help him think through an offer by a U.S. light equipment manufacturer to represenent its product line in Atlantic Canada.

Interviewee

Tony Munden

Company

Industry

Business Activity

Munden Enterprises 

Electrical Equipment

Wholesale and retail trade

Headquarters

Halifax, Canada

Size

Small

Employees

Fewer than 25

$1 million to $25 million

Yearly Revenue

Private Company

Type of Entity

Subject

Finance

Level of Difficulty

Difficult

Enhance scenario analysis knowledge

Teaching Objectives

Keywords

Financial Scenarios

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