Casenet Media Incorporated is located in Acadia University’s Rural Innovation Centre, 4th Floor Patterson Hall, 24 University Avenue, Wolfville, Nova Scotia, B4P 2R6.

CarShareHFX 2

Pam Cooley, founder and co-owner of Halifax, Canada based CarShareHFX faces an interesting challenge as she grows her business. She has brought the car share business to this Eastern Canadian city but now has to determine the appropriate pricing model.

Interviewee

Pam Cooley

Company

Industry

Business Activity

CarShareHFX 

Car Sharing

Transportation and Storage

Headquarters

Halifax, Canada

Size

Small

Employees

Fewer than 25

$1 million to $25 million

Yearly Revenue

Private Company

Type of Entity

Subject

Entrepreneurship

Level of Difficulty

Medium

Enhance pricing strategy knowledge

Teaching Objectives

Keywords

Business Model

* Note: The player is not currently compatible with Internet Explorer.